

Technology lies at the heart of this transformation. From renewable energy systems powering desert camps to smart booking platforms that personalize itineraries, innovation ensures that glamping in Saudi Arabia transcends the ordinary. Artificial intelligence is increasingly being used to enhance visitor engagement, offering tools like interactive stargazing guides, immersive augmented reality tours of historical sites, and mobile applications that suggest eco-friendly activities tailored to individual preferences. These technologies not only enrich the visitor experience but also address sustainability concerns by optimizing resource use, reducing waste, and limiting the ecological footprint of temporary structures. In this sense, glamping serves as a test case for how Saudi Arabia can harmonize its twin goals of modernization and environmental stewardship.